{"id":4013,"date":"2026-10-20T12:34:06","date_gmt":"2026-10-20T10:34:06","guid":{"rendered":"https:\/\/www.meenzer-on-tour.de\/blog\/?p=4013"},"modified":"2026-10-20T12:34:07","modified_gmt":"2026-10-20T10:34:07","slug":"vegan-rabatt-bitte","status":"publish","type":"post","link":"https:\/\/www.meenzer-on-tour.de\/blog\/vegan-rabatt-bitte\/","title":{"rendered":"Vegan-Rabatt, bitte!"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>Aktuell veranstaltet Mainz 05 seine \u201e05er Klimaverteidiger-Woche\u201c. Mit einer dauerhaft fairen Preispolitik f\u00fcr pflanzliche Speisen w\u00fcrde der Verein seinem eigenen Anspruch gerecht werden und den CO<sub>2<\/sub>-Fu\u00dfabdruck beim Catering tats\u00e4chlich senken meint Kolumnist Christoph Kessel.<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.meenzer-on-tour.de\/blog\/wp-content\/uploads\/2026\/03\/Design-ohne-Titel2-1.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.meenzer-on-tour.de\/blog\/wp-content\/uploads\/2026\/03\/Design-ohne-Titel2-1-1024x576.jpg\" alt=\"\" class=\"wp-image-3791\" srcset=\"https:\/\/www.meenzer-on-tour.de\/blog\/wp-content\/uploads\/2026\/03\/Design-ohne-Titel2-1-1024x576.jpg 1024w, https:\/\/www.meenzer-on-tour.de\/blog\/wp-content\/uploads\/2026\/03\/Design-ohne-Titel2-1-300x169.jpg 300w, https:\/\/www.meenzer-on-tour.de\/blog\/wp-content\/uploads\/2026\/03\/Design-ohne-Titel2-1-768x432.jpg 768w, https:\/\/www.meenzer-on-tour.de\/blog\/wp-content\/uploads\/2026\/03\/Design-ohne-Titel2-1-1536x864.jpg 1536w, https:\/\/www.meenzer-on-tour.de\/blog\/wp-content\/uploads\/2026\/03\/Design-ohne-Titel2-1.jpg 1920w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Wir Menschen lieben Rabatte. Das konnten wir in Mainz gerade beim <a href=\"https:\/\/merkurist.de\/wiesbaden\/wegen-schliessung-kundenansturm-50-prozent-rabatt-bei-supermaerkten-in-wiesbaden_HGgI\">Schlussverkauf eines Lebensmittelmarktes<\/a> beobachten. Unser Gehirn sch\u00fcttet dabei den Botenstoff Dopamin aus, ein Gl\u00fcckshormon, das f\u00fcr ein Hochgef\u00fchl sorgt. Au\u00dferdem triggert ein reduzierter Preis den Urtrieb, den wir als J\u00e4ger*in und Sammler*in immer noch in uns tragen: wertvolle Ressourcen mit wenig Aufwand sichern. Etwas \u00e4hnliches ereignete sich am Samstag auf Schalke beim Mainz-05-Ausw\u00e4rtsspiel. Zum \u201eNachhaltigkeitsspieltach\u201c gab es einen Rabatt von 19,04 Prozent auf alle veganen Speisen. Diese waren im Ausw\u00e4rtsblock ruckzuck ausverkauft. Dies zeigt, dass ein g\u00fcnstiger Preis die H\u00fcrde f\u00fcr Menschen, rein pflanzliche Produkte zu probieren, senkt. Bei Mainz 05 kosten die vegane Bratwurst, das vegane Schnitzel sowie die Pommes und Wedges aktuell genauso viel wie die Wurst aus Fleisch. Der Preis f\u00fcr den Fleischk\u00e4se liegt sogar unter dem Preis f\u00fcr die pflanzlichen Produkte.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gleichzeitig schreibt sich Mainz 05 seit Jahren den Umweltschutz auf die Fahnen und veranstaltet aktuell seine \u201e<a href=\"https:\/\/www.mainz05.de\/05er-klimaverteidiger-woche\">05er Klimaverteidiger-Woche<\/a>\u201c. Eine <a href=\"https:\/\/www.uni-augsburg.de\/de\/campusleben\/neuigkeiten\/2020\/09\/04\/2735\/\">Studie der Universit\u00e4t Augsburg<\/a> unter dem Titel \u201eWas kosten unsere Lebensmittel wirklich?\u201c hat die wahren Kosten der Nahrungsmittelproduktion ermittelt. Konventionell erzeugtes Fleisch verursacht die gr\u00f6\u00dften Sch\u00e4den durch Treibhausgase, Stickstoffd\u00fcnger, Energie und Landnutzung. Um die \u201ewahren Kosten\u201c abzubilden, f\u00fcr die am Ende wir alle als Gesellschaft aufkommen, m\u00fcsste konventionelles Fleisch 173 Prozent teurer sein. Pflanzliche Lebensmittel wie Kartoffeln schneiden mit 12 Prozent Mehrkosten deutlich besser ab. &nbsp;<br><br>\u00dcbertr\u00e4gt man diese Ergebnisse auf das Stadioncatering, bezahlen die Fans beim Kauf einer klassischen Fleisch-Bratwurst nicht die Folgesch\u00e4den, die durch die Fleischproduktion entstehen. Wenn Mainz 05 vegane Speisen also bewusst g\u00fcnstiger anbieten w\u00fcrde, g\u00e4be der Verein den echten \u00f6kologischen und gesellschaftlichen Preisvorteil pflanzlicher Ern\u00e4hrung fair an die Fans weiter. Durch die steigende Nachfrage an pflanzlichen Speisen w\u00fcrde der CO<sub>2<\/sub>-Fu\u00dfabdruck pro verkauftem Gericht sinken und ein dauerhafter Vegan-Rabatt tats\u00e4chlich zum Klimaschutz beitragen.<\/p>\n\n\n\n<ul class=\"wp-block-social-links is-layout-flex wp-block-social-links-is-layout-flex\"><li class=\"wp-social-link wp-social-link-wordpress wp-block-social-link\"><a href=\"https:\/\/www.meenzer-on-tour.de\/\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12.158,12.786L9.46,20.625c0.806,0.237,1.657,0.366,2.54,0.366c1.047,0,2.051-0.181,2.986-0.51 c-0.024-0.038-0.046-0.079-0.065-0.124L12.158,12.786z M3.009,12c0,3.559,2.068,6.634,5.067,8.092L3.788,8.341 C3.289,9.459,3.009,10.696,3.009,12z M18.069,11.546c0-1.112-0.399-1.881-0.741-2.48c-0.456-0.741-0.883-1.368-0.883-2.109 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screen-reader-text\">Twitter<\/span><\/a><\/li>\n\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Aktuell veranstaltet Mainz 05 seine \u201e05er Klimaverteidiger-Woche\u201c. Mit einer dauerhaft fairen Preispolitik f\u00fcr pflanzliche Speisen w\u00fcrde der Verein seinem eigenen Anspruch gerecht werden und den CO2-Fu\u00dfabdruck beim Catering tats\u00e4chlich senken meint Kolumnist Christoph Kessel. Wir Menschen lieben Rabatte. Das konnten wir in Mainz gerade beim Schlussverkauf eines Lebensmittelmarktes beobachten. Unser Gehirn sch\u00fcttet dabei den Botenstoff &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.meenzer-on-tour.de\/blog\/vegan-rabatt-bitte\/\" class=\"more-link\"><span class=\"screen-reader-text\">\u201eVegan-Rabatt, bitte!\u201c <\/span>weiterlesen<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[426,4],"tags":[427,441],"class_list":["post-4013","post","type-post","status-publish","format-standard","hentry","category-fankolumne","category-fussball","tag-fankolumne","tag-saison-2026-2027"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Vegan-Rabatt, bitte! - Meenzer on Tour Blog<\/title>\n<meta name=\"description\" content=\"Aktuell veranstaltet Mainz 05 seine \u201e05er Klimaverteidiger-Woche\u201c. 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